Marketing Officer

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Posted On: Tuesday, 26th July 2016
Department: Marketing
Location: Gaborone
Job Type:
Full Time
Education: Graduate Degree

Job Description:

Primary responsibility is to generate revenue by increasing sales through successful marketing for the entire organization, using market research, pricing, product marketing, marketing communications, advertising and public relations. The Marketing Officer oversees the company’s marketing campaigns both internally and externally and plays a key part in communicating the organisations marketing message. Reporting directly to the chief executive officer

Duties of the Marketing Officer include
  • Creating marketing campaigns and working with the company's external PR agency to see them executed.
  • Creating and developing new innovative ways to communicate the company message to their existing customers.
  • Contributing to the annual sales and marketing plan.
  • Planning and project managing marketing events and evaluating their success.
  • Evaluating the effectiveness of all marketing activity.
  • Developing and implementing an internal marketing programme.
  • Supporting the marketing manager in day to day marketing activities.
  • Plan, develop and deliver campaigns as agreed within timescales.

Preferred Skills:

Key skills & experience:
  • Ideally a degree in marketing or equivalent qualification
  • Previous leadership experience & at least 3 years of relevant marketing experience
  • Excellent analytical skills & Capacity to embrace and create change
  • Deep understanding of changing market dynamics
  • Great team player capable to support, to lead, to care and to tell the things as they are
  • Passion for Winning, Strong and confident communicator

Please note that, this offer is only open to Citizens of Botswana.

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